Women, Wellness, and What the Industry Gets Wrong.
Jessica H. Maurer and Dr. Erin Nitschke welcome Jennifer Halsall-de Wit, the co-founder of The Collective, and one of the sharpest strategic minds working at the intersection of fitness, lifestyle medicine, and women’s leadership. Jennifer has spent 30 years in the industry — from personal trainer to building the fitness department for Basic Fit across Europe — and she is done pretending the industry does not have a problem. Only 5% of the top 300 fitness operators worldwide have female CEOs. The longevity economy is coming for fitness whether it is ready or not. And nobody is bringing women to the table fast enough. This episode is disruptive, deeply funny, and exactly the kind of conversation the industry needs to be having out loud.




