I recently spoke on the Agents of Movement Learning Lab series hosted by Erin Eleu with Ruben P. Thickstun, where we talked about what changes when you stop delivering exercise and start designing an experience.
We got into:
- Why your class description is the reason people never walk in
- Simple games that get people connected without putting anyone on the spot
- How to design a partner class where one person’s success is not hostage to the other person’s
- Why real participants beat AI stock images in your marketing, every time
- The case for getting out from behind the keyboard, shaking hands, and being the mayor of health and wellness in your community
- The 60s versus 70s class I ran, complete with a clothing drive and some very candid Woodstock stories
Watch the full conversation below. Ruben and I could have gone another hour, and if you work with active agers, his section on what to stop calling your classes is worth the time by itself.




